Selling Your House: How To Stand Out In A Buyers Market in North Carolina

Standing out in a buyers market can be a challenge when there is so much competition to be had. Are you thinking about selling your house in North Carolina?

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We’ve come up with some great ways to help your home to stand out from the rest and with the right strategies in place, you will be able to sell fast and for the price you prefer.

Offer Incentives


Offering things your competitors aren’t, is one idea that makes sense. There are lots of things that can be offered to cover the closing costs upfront or give buyers the credit they wish for the house. You may include furniture, recreational toys, and keep in mind, to give something that makes sense. Something the buyer will love, that won’t end up being a problem. Think outside the box. People will buy a car because of a free hotel stay. Adding something creative will entice buyers, get attention, and if nothing else, make your listing memorable!

Pay for Repairs

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It’s a sure win to your buyer if you make the grand gesture of paying for all repairs right on the spot and by helping them to alleviate any concern they had about buying the property. Of course, you might want to plan for this going in and price your home accordingly.

The Price is Right

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People can easily see the price history every time you change the price, the change is recorded on the MLS. The changes they see gives them a second thought, subconscious messages about the house. If you are always changing the price on the market every week can make you look desperate or like there is something wrong with the house. You might appear as if you don’t know the actual value of the house and are just fishing for someone to come along and buy. This will shoo away many buyers. You must have a plan on doing it If you are going to drop your price. Instead of dropping the price by say $2000, drop it by $15,000 instead. This will catch everybody’s attention and will tell people you are now ready to sell. Such a huge drop can be looked at like you would look at a sale. People buy more when they think they are getting 20% off.

Use the Right Agent

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Work with the agent who immediately provides you with stats, market reports, and who will crunch numbers with you until you reach your goals. Don’t choose agents with the loudest voice or the best website. Don’t fall for the salesman showmanship so many agents employ. The agent who tries to “wow” you with the highest price, will likely be compensating for their lack of knowledge.

Curb Appeal

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A bad first impression will stick with them as they view the house, and will likely not lead to an offer, good impressions matter. Studies show that people decide if they will ultimately make an offer within the first few seconds of seeing a home. However, with a little raking, weeding, and planting, your curb appeal can change overnight. You don’t have to spend a fortune. Simply by cleaning up the clutter and pull the weeds. Cut back anything that has become overgrown, and plant a few flowers to add a pop of color. Having a welcoming front yard will immediately make people feel like they are at home.

Now is Not The Time To Go Cheap

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If you are serious about selling, spend the money by getting good photographs and having a professional stager come in. There is a lot of competition. Poor photos will encourage people to see your listing, without giving it a second thought. Pictures say a thousand words and you will want to work with a professional photographer who can highlight your home in the best way possible.